Cullera is part of the province of Valencia. The town is situated at the source of the Júcar River, 40 km from the capital of Valencia and 56 km from Valencia International Airport. The Jellyfish Festival attracts tourists in particular. In 2019, the Jellyfish Festival attracted more than 3,25,000 tourists. Coolera has many places to visit. There are mountains in this town that stand above the Hukar River. One of the most visited places is the Culhera beach.